Key Benefits of a Holistic Sales Strategy
Maximized Revenue through Alignment between Product + Marketing + Sales + CS
You Don't Have a Sales Strategy
A Sales Strategy is more than a rough ICP definition, access to contact data and an email sequencer. It’s also more than just the reports that management needs to be able to report back to the investors. Sales cannot and should not run in isolation so our Gartner-inspired framework ensures that Sales is in lockstep with the business priorities. Furthermore, its KPIs and governance mechanism ensure predictability in behaviors & outcomes. Lastly, a crisp & crystal clear ICP definitions for all relevant stakeholders as well as an optimized way to communicate the right message at the right time is key ingredient in your modern AI-enabled Sales Strategy.
A Typical Sales Strategy Engagement
Effort per Module
WHY / DEMAND
Founder + Internal Stakeholders + Customer Interviews
HOW / PREDICTABILITY
Compensation + Metrics + Sales Process + Sales Methodology
WHAT / WORK
Target Market + ICP + Messaging + Channel + Technology