B2B SaaS Partnerships have been treated by many tech companies as primarily a lead generation engine. But what if we shifted that perspective? What if partnerships were about something more…
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Revenue Growth – every conversation I have with tech companies these days revolves around this. And while those discussions often start in familiar places, they usually boil down to three…
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Accepting a connection request isn’t a permission to pitch(slap).But if you must,remember,accepting a connection request isn’t a permission to pitch(slap).Sending a list of your services within 20 minutes of a…
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What’re Nurture Sequences A common practice is the nurture sequence where sales teams put unengaged prospect or prospects who aren’t in an active sales cycle. They are put in a…
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Understanding Sales Velocity: Your Pipeline’s Speedometer Sales velocity is more than just another metric—it’s your sales pipeline’s speedometer, telling you how quickly you’re converting opportunities into revenue. While the concept…
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Determining the right GTM mix is essential to avoiding burn capital and resources. This becomes critical to any startup’s survival as it moves from founder-led sales. The following is a…
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Till we get to a point where AI is buying from AI, “things” from “things”, there’s a role for humans to be involved in Sales.AI can and should automate certain…
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You may have read up on what a modern Sales Strategy looks like. If not, you can read up here. The following is a 12-question survey that won’t take more…
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Sales Strategy documents often run the risk of becoming outdated and never being read after the first iteration. This is true for IT Strategies, GTM Strategies and also, Sales Strategies.…
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When it comes to the quickest route to revenue, here’s what has worked for the B2B & B2G tech companies that I’ve worked with 1. Monetizing Delivered Value2. Partnerships /…
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