The Great B2B Buyer Disconnect of 2024
Such a catchy title – “B2B Buying Disconnect Report” Here’re some interesting tidbits from TrustRadius / Pavilion’s 2024 report, – Buyers are relying on fewer resources than before Action: Quality…
read moreSuch a catchy title – “B2B Buying Disconnect Report” Here’re some interesting tidbits from TrustRadius / Pavilion’s 2024 report, – Buyers are relying on fewer resources than before Action: Quality…
read moreTill we get to a point where AI is buying from AI, “things” from “things”, there’s a role for humans to be involved in Sales.AI can and should automate certain…
read moreYou may have read up on what a modern Sales Strategy looks like. If not, you can read up here. The following is a 12-question survey that won’t take more…
read moreSales Strategy documents often run the risk of becoming outdated and never being read after the first iteration. This is true for IT Strategies, GTM Strategies and also, Sales Strategies.…
read moreWhen it comes to the quickest route to revenue, here’s what has worked for the B2B & B2G tech companies that I’ve worked with 1. Monetizing Delivered Value2. Partnerships /…
read moreA very smart Revenue Leader, who had successfully competed against big-name players while working at small startups, had a few guiding principles about how his team should operate. I had…
read moreBiggest Losers of AI Boom Are Knowledge Workers, McKinsey Says Who can benefit the most from GenAI?About 75% of the potential value from applied generative AI will come in four…
read moreSome behaviors are sticky & stay long after the initial stimulus that caused that behavior has gone. Work-from-home had a massive impact on certain technology categories which saw a boom…
read moreData (that powers Generative AI) is the (new) new oil. ————— A publishers’ trade association— which includes the New York Times, the Washington Post, Disney, and NBCUniversal—is reminding members that…
read moreWhat are the top three jobs to be made redundant by AI? How can you future-proof your job? Certain jobs are becoming susceptible to automation as technology advances. The first…
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